We are big fans of interactive exhibit techniques... and we really put them to work in the launch displays for Digital Music Express - DMX. The unique rental exhibits were designed with the limited budget appropriate for the start-up company and the long lines were reminiscent of an "A" Ride at Disneyland. Attendees wearing cordless headsets passed through a labyrinth of areas to changing music from hidden transmitters. This exhibit stood out on the crowded convention floor, stirred excitement and gave people the opportunity to positively experience the company's modern technology and 30 musical formats.